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New Item: Berlitz Spanish Translator for the Game Boy

Writer: Dr. Marcel Pflug
Dr. Marcel Pflug
Oct 6, 2019
3 min read

Updated: 4 days ago

Long before a phone could translate a menu by pointing a camera at it, the tool for a stranded traveller in a foreign restaurant was, improbably, a Game Boy. Slot in the right grey cartridge and the same machine that ran Tetris would help you order dinner in Spanish.

This is the Berlitz Spanish Translator, one of the non-gaming cartridges GameTek made for the Game Boy under its InfoGenius Productivity Pak line. No enemies, no levels, no high score. Just words, menus, and a serious attempt to be genuinely useful.

A games console that did not play games

The idea sounds faintly absurd today and was faintly absurd then. The Game Boy was a games machine, bought for Tetris and Super Mario Land, and yet GameTek looked at that enormous installed base of handhelds and saw something else: a cheap, portable computer already sitting in millions of pockets. Why not sell software that did something practical with it? The InfoGenius Productivity Pak range was the result, a small family of cartridges that turned the Game Boy into a reference tool rather than a toy.


GameTek InfoGenius Berlitz Spanish Translator - Complete in Box
A pocket translator, a decade too early.

The Spanish Translator is one of the most charming of them. It was developed with Berlitz, the language-teaching company whose name had meant phrasebooks and courses for the best part of a century. Putting that name on a Game Boy cartridge was a statement in itself: this is a proper travel aid, not a gimmick.

What GameTek and Berlitz promised

The box makes its case in the confident language of early-nineties packaging. It advertises around 300 travel phrases, the kind of ready-made lines you actually need abroad, and a vocabulary of some 12,000 words. It promises simple menus, so you could find what you wanted without wrestling with a manual, and even currency conversion, so the same cartridge that helped you ask for directions could also help you work out whether you were being overcharged for the taxi.

For the early 1990s that was a genuinely thoughtful bundle. A phrasebook, a dictionary and a currency table, all on one cartridge, powered by a machine you were probably carrying with you anyway.

The pocket translator, a decade early

What makes the Spanish Translator quietly poignant is how clearly it reaches for something that did not quite exist yet. Everything it tries to do, translate a phrase, look up a word, convert a currency, is now a single tap on a phone that also happens to hold your entire music collection and take photographs. GameTek was chasing the pocket translator a good decade before the hardware could really deliver it.


GameTek InfoGenius Berlitz Spanish Translator - A Palm in Game Boy Disguise
GameTek and Berlitz walk into a handheld.

That it works at all on a monochrome handheld with four buttons is part of the appeal. Navigating to the phrase you needed on a Game Boy screen was never going to be fast, but it was possible, and for a traveller caught without a phrasebook it might genuinely have rescued an awkward moment.

One of a set

The Spanish Translator did not travel alone. It is the direct counterpart to the Berlitz French Translator already in the collection, the same idea in a different language, and it sits alongside the wider family of InfoGenius cartridges that tried, earnestly, to make the Game Boy earn its keep between games. If you want the fuller story of that experiment, the article on the InfoGenius Productivity Pak covers what GameTek was attempting and how well it held up. Seen together with its sibling the InfoGenius spell-checker, these cartridges make the case that the Game Boy was, for one brief moment, treated as a serious little computer.

None of these cartridges made the Game Boy famous, and nobody remembers it as a translator. But that is exactly why they are worth keeping: they record a road not taken, a moment when a games company genuinely believed the handheld could be a tool for grown-up life, and built the software to prove it.

The Berlitz Spanish Translator is documented, with photographs, on its own page in the collection.

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